Why not?

One of the main things that made me want to go to São Paulo was the powerful design, art direction, and craft that are involved in each piece of advertising, so it is a skill that I want to develop more in the future.

In 2020 I began a project to make people conscious about smoking cigarettes by creating some stickers and hanging them at the entrance of bars and restaurants.

Later on, in 2021, I designed the logo of a Peruvian restaurant that I opened in the neighborhood of Jabaquara. The fish was inspired by the Arawana, a Japanese fish that also exists in the Peruvian jungle. The typography was inspired by Cherman, a Peruvian artist.

In 2022, a project named "Seasoned Bags’’ wants to surprise everyone with the ridiculous fact that we are actually eating a brick of Lego each month, and if we don’t recycle, maybe that quantity can keep growing. The shrimp that was inspired by Psyduck, the Pokémon.

In 2024, I created this sticker for Unicef, an adhesive of the most toxic thing that a kid can take: no potable water. But if you don’t know, every Doritos or cookie now in Peru has an octagon saying what toxic substance that certain product has a lot of. The stickers will be taken to Puno, the city with more kids with anemia, and glued in their cups as a daily reminder.