This is the most product placement commercial that I made in my whole career. With a very small budget and a short time to think, we were able to draw a smile in the client's face, who wanted to show the new product of the portfolio very big, and the whole 30 seconds of the spot.
But, why the photoshooting you may ask…well the concept ''The maracuyas that most shine'‘, was created because the brand wants to show glamour, and a character with attitude, with the objetive to show as Globopop the best, in comparison with the other lollipops.
Role: Creative Director / 2024